The Italian business traveller accessories brand will supply the Team with an innovative all-leather backpack and trolley suitcase for the upcoming season, which starts on 17 March in Melbourne with the Australian Grand Prix.
In true Formula 1 style, Piquadro is bringing high-tech design and functionality to the luggage supplied to the Team, which include smartphone charging features and shock absorbent wheel bearings.
Aston Martin Red Bull Racing Team Principal, Christian Horner, said: “Formula 1 is truly a World Championship and the global nature of the sport means we are almost always on the move. We are therefore delighted to announce this partnership with Piquadro. Their close attention to design, detail and durability aligns with our goals and we believe they are the perfect brand to join us as we embark upon another exciting season.”
“We chose to become partners of Aston Martin Red Bull Racing because we feel passionate about the team’s phenomenal successes, and the fact that it shares our own ever-increasing commitment to research and achieving higher technological and performance standards” added Marco Palmieri, Founder and Chairman of Piquadro. “Creating products of the standard required by Max Verstappen, Pierre Gasly, Christian Horner and the rest of the team as they travel the world is a source of pride but also, a constant challenge that we are totally committed to embracing – so Piquadro customers can gain a clear understanding of the rigorous quality and reliability standards of our products.”